Tuesday, August 01, 2006

World Breastfeeding Week Starts Aug. 1 in the Americas

Washington, D.C., July 31, 2006 (PAHO)—Countries throughout the Americas are joining together to observe World Breastfeeding Week, which this year celebrates the 25th anniversary of the International Code of Marketing of Breast-milk Substitutes. The week of August 1-7 has the theme, "Code Watch: 25 Years of Protecting Breastfeeding," highlighting the importance of national enforceable Code legislation and providing examples of successful action.

World Breastfeeding Week, observed the first week of August every year by the countries, the Pan American Health Organization, and other agencies, aims to spread information globally about the importance of breastfeeding for maternal and child health. In the Americas, ministries of health, non-governmental organizations, and families are observing the week in a variety of ways, including conferences, parades, art shows, and special events.



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