Tuesday, August 08, 2006

Lagos bans adverts of breast milk substitutes (Vanguard)

THE Lagos State government has declared illegal all forms of advertisement of breast milk substitutes, feeding bottles and teats at public and private health facilities in the state. Announcing the step as part of activities to mark this year’s breast feeding week, State Commissioner for Health, Dr. Tola Kasali said the State government plans to select in each of the 57 local governments a Breast-feeding Champion who must be a mother of the most well-fed babies as a way of encouraging mothers to see the importance of breast feeding their children.

Appealing for promotion and protection of breast-feeding practices in the state, he called on every maternity home and lactating mother to practice bedding - in rather than rooming - in with a view to encourage breast feeding on demand.



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