Ready, set, suck.
Mothers and babies across North America are competing this Saturday to try to set a new record for the most babies breastfeeding in one place at one time.
While it's not yet on par with the Grey Cup, the international feeding frenzy is gaining recognition.
Contenders say nursing en masse is more about raising awareness of the benefits of breastfeeding for mothers, infants and communities than it is about competing for top spot.
In Greater Victoria, the 2006 edition of the Breastfeeding Challenge kicks off at 11 a.m., Sept. 30, at Sir James Douglas School (on the corner of Moss Street and Fairfield Road) during the Moss Street Market.
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