Television personality and mother-of-two Petra Bagust is promoting the benefits of breastfeeding.
"It's the most natural thing to do and is nutritionally the best possible start a child has," she says.
The Western Springs resident is backing a Guinness World Record breastfeeding attempt at Auckland Zoo.
"Breast milk is free but doesn't get as much marketing like most of the different baby formula products out there," she says.
"I've breastfed both my children and wanted to promote its benefits."
The August record attempt is being organised by Louise James.
It follows an unsuccessful bid last year when 664 mothers simultaneously breastfed their children.
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